Melania Trump says she's OK with the criticism and ridicule she has received for tackling online bullying and remains committed to the issue because "it will provide a better world for our children".
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The US first lady told attendees on Thursday at an annual online safety conference to consider using "negative words" directed at them as motivation to help encourage responsible behaviour online.
"It is not news or surprising to me that critics and the media have chosen to ridicule me for speaking out on this issue, and that's OK," she said at the Family Online Safety Institute's annual conference, where the theme was "Creating a Culture of Responsibility Online."
"I remain committed to tackling this topic because it will provide a better world for our children. And I hope that, like I do, you will consider using their negative words as motivation to do all you can to bring awareness and understanding about responsible online behaviour," Mrs. Trump said.
Mrs Trump has been mocked for choosing online bullying as her platform, given that her husband, President Donald Trump, routinely calls people names on Twitter. She recently said she considers herself to be one of the most bullied people in the world.
Earlier this year she unveiled a child well-being initiative called Be Best that aims to teach children to be respectful online.
Australian Associated Press